One of the more remarkable things as we began evangelising the realities of terroir was how different audiences around the world responded to the concept. Most notably our friends in Taiwan have been among the most engaged, the most intrigued, about the proposition. They take terroir very seriously indeed.

So we were very pleased to see guests from the local media, whisky clubs & sommeliers as they joined Odin Chou of The Whiskyfind – Waterford Whisky importer into Taiwan, China and Hong Kong – for our media launch, to learn about what we’re up to in this small corner of Ireland. The Good Word of Terroir spreads far…